Advertising & Sponsorship 2011/12

NEW for 2012 the Winterhighland DIRECTORY is the perfect low cost / high impact promotional medium for businesses directly serving customers heading to the Scottish Mountains. Places are very limited and strictly first come first served - Accommodation categories look set to sell out, so ACT NOW to get your place.

All directory adverts are just £99 for the introductory season. See below for more details.

Every day of the season Winterhighland reaches thousands of individuals, the life blood of the nation's Snow and Mountain sports industry.

Contact for further info and to discuss advertising and sponsorship opportunities.





:: Winter 2012 is coming
Last winter our hard working web server put out 6.9million pages to the 208,000 unique visitors to Winterhighland in the 2011 Season. Sponsorship & advertising opportunities exist across Winterhighland for the upcoming winter season ranging from a week long sponsorship of the Winterhighland front page through seasonal sponsorship of major sections, examples of advertising solutions available include:

  • NEW Winterhighland Directory: Unique limited space promotional opportunity and only £99 for introductory season.
  • NEW Webcam Page Button. Just £50 for a 180px by 150px advert.
  • Front Page Advertising/Sponsorship on a weekly and monthly basis.
  • Skyscraper banners available as run of site or targeted to specific pages or geographic areas.
  • Skyscraper banners available on monthly and Seasonal buyouts.
  • Sponsorship opportunities for each section of Winterhighland.


Sections available for standalone sponsorship tailored to your specific requirements - just ask.

:: Sponsorship: Mountain Web Cams and Weather Stations
A unique sponsorship opportunity - each season Winterhighland's own webcams at CairnGorm, Aviemore and Glencoe are viewed millions of times!

Winterhighland continues to invest in and expand our webcam network, providing a unique partnership opportunity, supporting the creation of a unique national network of high quality high mountain web cams and integrated automatic weather stations providing unique real time views and data via a mixture of technologies often deployed in what admittedly can be one of the most hostile environments on Earth!

A mix of technologies will be used, various designs and formats of cameras, plus automatic Weather stations at various locations and altitudes allowing a real-time 3d feel for the weather on the Scottish Mountains 24/7/365. Winterhighland is uniquely placed to call on the IT, web design, radio engineering, meteorological and mountaineering skills required to bring such challenging projects to fruition in the Scottish Mountains.

:: Advertising: Wide Skyscraper (160px by 600px)
skyscraper Our Wide Skyscraper format banner advert is both wide enough to provide easy to read text and tall enough to be in view for much greater portion of the page height than a traditional web banner, making it an exceptionally effective promoational platform. (See example to the left).

Winterhighland uniquely provides both the very latest information via the Official Reports updated in real time from the mountains, plus our own detailed independent snow editorial - the 'General Situation' and Pix from the Slopes, providing comprehensive and impartial info from reporters with an intimate knowledge of Scotland's Snowsport Areas.

Thus Winterhighland provides a superb opportunity for geographically targeting adverts, yet with the option to reach all site visitors via the General Situation page or run of site adverts.

Wide Skyscraper adverts are available on the following basis - remember the list is not exhaustive, we can be flexible:
  • Run of Site, Including:
    All five report pages
    General Situation Page
    Winterhighland Front Page
    Forum index pages
    Photo index pages
  • Geographically targeted to individual or combination of resorts.
  • Available for monthly, weekly or seasonal buyout periods.
Details and pricing:
PDF Rate Card.
:: Sponsorship: Report Servers
Target specific sectors of the Scottish Mountain Sports market with sponsorship of the UK Ice Conditions Server, Touring and Backcountry Reports, Mountain Bike Trip Reports and also the Public Snow Reports. Sponsorship opportunities start at £1000.

If you currently provide a blog on mountain conditions for winter climbing, back country snowsports or lift served snowsports on your own website - Winterhighland can integrate your service with our dedicated report servers. Getting you reports to more potential customers and helping create a comprehensive record of winter conditions.




:: Winterhighland Directory (Launches Autumn 2011)
The all new Winterhighland Directory will go live in December for the 2012 winter season. The directory is a unique limited space promotional opportunity for businesses that directly serves Scottish Snowsports. Accommodation providers, gear shops, equipment hire, ski schools, activity providers, restaurants the Directory is for you and strictly limited to just 3 entries per category for the East (Glenshee and the Lecht) and 4 for CairnGorm Mountain and the West Highlands (Nevis Range and Glencoe). All entries are £150 including 200px photo or logo + text.

Don't delay contact to book your entry for just £99.

Unless otherwise agreed the following applies to all adverts placed on Winterhighland:

  1. Banner Advert rotations sold on a seasonal buy-out run from 1st December till 31st May of the following year , though earlier start dates may be agreed on prompt payment of advertising fees, subject to availability of advertising space.

  2. Payment must be made in full prior to any advertising campaign going live on Winterhighland.

  3. Snow Reports include our General Situation overview alongside the Official Resort Reports. Winterhighland can not be held responsible for the unavailability of Official Reports due to issues outwith our direct control. Winterhighland is able to directly update report pages on a daily basis locally on our server, should official reports be unavailable for any reason.

  4. Full terms and conditions for Advertising on Winterhighland available on Request.